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Experienced Brand Manager Vacancy

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Experienced Brand Manager Vacancy

A client wants this position filled as soon as possible. Candidate must meet the job descriptions below

CVs should be forwarded to [email protected]

 

Reports to:

Category Marketing Head

 

Department:

Marketing

 

Section: MKBM

 

Education& Skills

  • MBA (Marketing) from University/Business School/Institute of repute.
  • Relevant Functional Skills & Expertise.
  • Problem Solving.
  • Interpersonal Skills and Man Management.
  • Process & Procedure Implementation Skills.
  • Good Communication & Presentation Skills.
  • Team Spirit.
  • Stress Management.
  • Computer literacy and IT Skills.

 

Experience

  • Around 10 years’ experience in the Marketing function, in an FMCG environment, with demonstrable successes in the various areas of Product &Brand Management.
  • Experience of dealing with multi brand/product portfolio in a big Company.
  • Good experience of executing ATL, BTL, Market Research & Category Management across diverse geographies.

 

Job Specification:

Scope

  • Responsibility of Marketing Planning &Execution including leading & implementing Marketing Strategies, Processes & Procedures Execution, Goals/Targets Delivery, Process Controls, People Management, Cross-Functional Support and Coordination, etc.
  • Requires less supervision.
  • Includes coordination &managerial roles internally, along with external agency & vendor handling.

 

Job Specific Comments

  • Executing the Marketing Plans for brands, across Regions.
  • Breaking down the Annual & Quarterly Plans/Initiatives into actionable & detailed activity schedules and calendars followed by proper implementation and control.
  • Ownership & responsibility for excellence for all ATL, BTL & TTL Initiatives as per Marketing & Category Plans.
  • Responsible for market activation programs, consumer promotions and trade interventions initiated by Marketing – with robust control & tracking mechanisms along with metrics to measure effectiveness of the program.
  • Liaise & Coordinate with internal departments (e. g. production, supply chain, sales, research and development) & external partners (e.g. agencies, freelancers, vendors, regulators, certification partners) to deliver successful marketing initiatives across platforms & geographies.
  • Execute Digital & Social Media initiatives.
  • Handle Market Research, Media Planning & Execution for brands, categories & projects assigned.
  • Improve brands’ visibility across evolving POS formats, Modern Trade, Key Accounts, HORECA etc – through innovative designs, developments & activations. Driving excellence in OOH & Ambient Media.
  • Product Management for NPD projects.
  • Developing Associations & Properties across media vehicles
  • Any other job which may be assigned by the management from time to time.

Key Words: Marketing, Brand Management, Product Management, Category Management, Media Planning, ATL, BTL, Digital Marketing, Activation, NPD, Market Research, Advertising.

 

Target Companies:

Companies/Brands operating in Nigerian FMCG space – Nestle, Unilever, Cadbury, Indomie, Pepsi, Coca-Cola, Reckitt Benckiser, Nigerian Breweries, Nigerian Bottling Company, Seven Up, PZ Cussons, Guinness.

 

Send CV to [email protected]

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